Iconic denim brand Wrangler invited NASCAR fans to take a step back in time and reminisce about the “good old days” of racing with their Wrangler Heritage video series. Our team worked closely with the Earnhardt team to develop the panel style interview and questions to engage the Wrangler audience and have a little fun along the way. The series consisted of 12 videos on was one of the brands biggest draws to their YouTube channel in the months following.

Wrangler Heritage Series